Welcome, CareFirst Members!
This page will provide you with more information about Zócalo Health and our partnership with CareFirst CHPMD. Here you’ll learn about who we are, how we can help you, and how to get started with our services.

Who is Zócalo Health?
Zócalo Health is a healthcare group in Maryland that provides medical and social care services in English and Spanish. We’ve teamed up with CareFirst CHPMD to give members like you extra support for your health and other life needs, all included in your 2025 benefits.
Our bilingual team includes:
- Outreach Specialists who help you enroll and get started with us
- Local Community Health Workers, or Promotores de Salud, that help connect you with available resources in your community
- Doctors for convenient virtual medical visits
We can help with:
- Wellness checkups
- Sick visits
- Managing chronic conditions like diabetes or high blood pressure
- Medication refills
- Connection to community programs for healthy food, housing help, and more
- Enrollment into transportation assistance for doctors visits
- Referrals to in-network specialists
- In-person assistance at select locations in your area
It’s simple!
- Call or text our team at 240-262-4470, Monday to Friday from 8:30 am - 5 pm EST
- Our team will:
- Answer your questions
- Verify your eligibility
- Help you download our app
- Set up your first visit with a member of our team
Let us support you and your eligible family members - we’re just a call or text away!

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How we work
Boots on the ground
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Our local outreach specialists find and engage members through individual outreach, community-based events, and partnerships with businesses and institutions like churches and schools. We connect with complex, high-risk patients in their own communities — because they’re our communities too.
Comprehensive care
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Every member has a dedicated care team with an in-person promotora de salud (CHW), a virtual MD, and a virtual behavioral health specialist. Following intake and assessment, their promotora facilitates development of a care plan tailored to their unique medical, social, and mental health challenges.
Lasting connections

Our promotoras work closely with members to coordinate their care, helping with doctor’s appointments, community support services, and more. With care teams from the same background as members and practices shaped by Latino traditions and values, we build trusted, lasting relationships.
Meet our care teams
Every one of us is here because we’re passionate about bringing quality health care to our communities.
Hear from our members

¡Juntos por la salud!
We believe that by prioritizing wellness for our community, we all grow stronger together.
As children, our founders, Erik Cardenas and Mariza Hardin, each witnessed the lack of access to quality health care in their comunidades — and it inspired them to build a better way. A way that’s by Latinos, for Latinos. A way that tells our stories and celebrates our culture. A way that combines spiritual practices with modern medicine and the technology of today.